Haier Ali II TV World Premiere


On March 31, the Haier TV Modularization Strategy was announced in Beijing, and Alibaba was heavily launched to launch Haier Ali’s second-generation TV. This is the world’s first customizable modular TV.
Haier Ali II TV will be the first global launch. This is another important practice for Haier and Ali to accelerate the deployment of smart appliances. The launch of Haier Ali II Generation TV will completely subvert the entire smart home appliance industry.


In recent years, mainstream international brands have been optimistic about the prospect of modular customization. They have introduced modular products and supported modules for iterative upgrades. However, subject to the size of the market, the previous modular product is more inclined to be a strategic concept. Today's mass production of modular customization landed in Haier for the first time, and Haier Ali Generation II TV made modular customization from concept to reality.


At the speech of Liang Haishan, CEO of Haier Group, he said: The strategic product launched this time was created jointly by Haier and Alibaba.


Liu Chunning, President of Alibaba Digital Entertainment Group, said: New products will redefine family happiness


Haier Ali launched its second-generation concept of innovative features











Apple's modular form














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